WELCOME TO INTERNATIONAL JOURNAL OF ART AND DESIGN
International Journal of Art and Design (IJAD) is a double-blind peer reviewed journal that provides twice per year publication (in February and August) of articles in the field of Creative Arts, Visual Communication, Design Technology & Humanities. IJAD aims in bringing together researchers to participate in sharing ideas and findings in the field of high quality papers on theoretical developments and practical applications in art and design. Original research papers and state-of-the-art reviews are invited for publications. It also hopes to encourage a culture of writing and publishing among lecturers, inside and outside of Universiti Teknologi MARA.
IJAD is a refereed open-access journal indexed in MyJurnal and Google Scholar, and published biannually (in February and August every year)
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The Development of Youth Creativity based on Local Wisdom in Surakarta
ABSTRACT
This paper is based on the mapping of the youngsters and environment potential at Joyoraharjan, Surakarta. These traditional art-based potentials are developed in the participatory design to gain new perspective on interpreting the local wisdom. The method used is under research and development (R&D) design with the following stages: 1) research and information collecting, 2) planning, 3) preliminary product development, 4) preliminary field testing, 5) main product revision, 6) main field testing, 7) operational product revision, 8) operational field testing, 9) final product revision and 10) dissemination and implementation. The data was collected through in-depth interview, participatory observation, document analysis and focus group discussion. The data is displayed in qualitative descriptive and the correlation among the variables will be analyzed using the interactive model of analysis.
Keywords: Development, Youth, Creativity
The Dilemma of the Malaysian Bumiputera Furniture Industry Association (PETRA) in the Context of Design and Product Quality
ABSTRACT
Malaysia furniture exports performance show growth recently. The country's furniture exports increased to RM4.14 billion in the first five months of 2019 versus RM3.77 billion a year earlier. The furniture industry especially on exports market contributes largest number of values for Malaysia gross income through primary industries which is RM20.4 billion in 2018. However, the contributions of Bumiputera entrepreneurs towards the total value of Malaysia’s timber and furniture exports is still low at RM6.63 million or less than one percent. This scenario is becoming worst where majority of Bumiputera furniture entrepreneur still depending on government market without initiate on design innovation to expend their market globally. There are several factors that contributes to this small numbers which discusses previously in the others researcher findings based on several of Bumiputera Furniture Manufacturer responds. In this case, design and quality factors are the highest influences that contributes to the decline of export values and percentage on Bumiputera Furniture industry. Therefore, this purpose of the study is to discuss why PETRA lacked in the context of design and product quality. The significance of the study is to enhance design process in PETRA to make sure they can serve a better product in the market. In this regard, this paper discusses the preliminary findings of issues revealed from sample of case study. The findings are very important for future research direction to improve the capabilities in the context of design innovation for the association.
Keywords: Furniture Industry, Malaysia, Bumiputera, PETRA, Design Innovation
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